we are


your source for energy, action, inspiriation and improvement

Our Story, Our Vision

Elevate the world by empowering lives

Kwanza Jones, founder and creator of SUPERCHARGED®, had a revelation. She was in the studio working on new music when she got the dreaded “low battery” warning on her smartphone. In that moment, Kwanza Jones did what we all do — made a mad dash to plug it in.

That’s when it struck her.

She thought, “people make a point of charging their phone, computer or device. But, how much better would you be if you plugged in and got energy + power to live a better life?”

SUPERCHARGED® by Kwanza Jones was created to do just that.

We power up your life.

Our Mission, Our Purpose

Ignite energy and improvement in achievers

SUPERCHARGED® by Kwanza Jones is the world’s only lifestyle brand that builds your fitness + confidence + community so you can continuously improve you.

Goals are good, they are guideposts. But, greatness stems from growth. That’s why SUPERCHARGED® by Kwanza Jones isn’t just about helping people reach their goals in fitness and life - it’s so much more than that.

Above all, SUPERCHARGED® by Kwanza Jones is your source for energy, action, inspiration and continuous improvement. SUPERCHARGED is a way of life.



Kwanza Jones is the Founder and CEO of SUPERCHARGED®, and a catalyst for personal success. Her experience across finance, personal development, fitness, music, and philanthropy makes her a powerhouse that defies labels and limits.

SUPERCHARGED® by Kwanza Jones is a fitness and knowledge-focused platform that invites you into a diverse community of achievement-seekers to build and maintain self-confidence. We integrate mind and body to create the ultimate empowerment experience!

Learn more at kwanzajones.com.